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R&R
Convention 2001 Pulls
Out All The Stops!
By Ron Rodrigues
R&R Editor-In-Chief

Neither
the challenges of consolidation nor an uncertain economy
were enough to deter more than 2,000 radio and record professionals
from gathering in Los Angeles last week to see a former
President, a couple of comeback superstar rockers and a
host of other marquee celebrities at R&R Convention 2001.
The convention’s agenda served as a unique bridge between
the generations of professionals who
showed up. Witness The Guess Who — originators of Lenny
Kravitz’s biggest hit, “American Woman” — sounding as if
it were 1970 all
over again when they performed at an opening-night showcase.
And there was Rick Dees — the CHR morning fixture who began
his KIIS/Los Angeles tenure two decades ago.
But
the star attraction was the 42nd President of the United
States. The Century
Plaza ballroom was packed with an SRO crowd of 1,800 to
hear Bill Clinton thank the radio industry for entertaining
him as a youth and helping him win presidential elections.
Clinton’s wide-ranging address included remarks about the
landmark Telecommunications Act of 1996 that overhauled
the radio industry and a variety of other issues, focusing
mostly on the United States’ role in the modern world.
Clinton’s
speech was flanked by performances by Shelby Lynne and Stevie
Nicks. Nicks’ appearance sparked a memorable moment: When
R&R Publisher/CEO Erica Farber led a Q&A with Clinton, she
noted that Clinton was a big Fleetwood Mac fan and asked,
“When were you first exposed to Stevie Nicks?” The audience
responded to the double entendre with a rumble of laughs.
Clinton protested, “I’ve never been exposed to Stevie Nicks!”
The comment was received with wild applause.

Radio Is A
Community Institution
Former President Clinton brings convention
crowd to it feet
By Joe Howard
R&R Washington Bureau
jhoward@rronline.com
A
raucous standing ovation greeted former President William
Jefferson Clinton as he strode onstage to deliver the keynote
address at R&R Convention 2001, proving that interest
in him hasn't waned since he left the White House. Clinton
lived up to the enthusiastic reception by touching on subjects
important to the crowd, delivering a speech that included
stories of how radio played a vital role in his life from
childhood through his political career, including his presidency.
Once the initial reception quieted, a voice from the audience
cried out to Clinton, "We miss you," leading to
laughter and yet another ovation. Early in his address,
Clinton reached out to the crowd by describing how his life
has changed since his presidency ended. "I don't get
my news from top-secret CIA briefings anymore," he
said. "I have to listen to the radio." That statement,
of course, prompted even more applause.
Clinton described radio as "a community institution"
and talked of how it played an important role in his life
from early on. Clinton listed Lum & Abner and Harry
Caray as his favorite radio personalities as a child, adding
that he listened to Caray broadcasting baseball games while
doing his homework.
Clinton said radio also played an important role in his
early political career, as he often visited stations to
answer listeners' questions. "I don't know how I would
have begun my political career if it hadn't been for radio.
I would travel around from small town to small town in Arkansas
and always go in the radio station and have a conversation
with whoever was running the programming that day. Very
often we'd let people call in. There were always a lot of
people who called in. I would get supported and attacked.
It was really an instrument of community debate."
Clinton also spoke of the weekly radio addresses he delivered
during his two presidential terms, speaking specifically
about his last. "Over eight years, every Saturday,
I was able to go on the radio and talk to Americans about
the great crises and challenges and opportunities and crimes
and tragedies that we faced. This year, the day appointed
for the inauguration of a new president fell on a Saturday,
and that meant I got to deliver one last radio address"
a fact he said gave him "one big dose of good
cheer."
When it comes to the Telecommunications Act of 1996, however,
the democrat's outlook is different. Clinton admitted to
having "mixed feelings" about the Act, which passed
during his tenure as President. "I felt it would do
more good than harm, so I signed it," Clinton said
of the controversial Act, but added he has misgivings about
the level of consolidation it has caused. "There's
been a little more consolidation than some us wanted when
we were fighting for the bill."
While he acknowledged that multiple ownership in markets
makes it easier to sell ad packages targeting different
demographics, he said the effect of deregulation in radio
markets offers "unfortunately or fortunately, depending
on your point of view, economic incentives for big companies
to buy up local stations."
Despite his feelings about the level of consolidation, he
believes radio stations still do a good job of taking care
of their listeners. "It's obvious to me that many of
them, whether they are individually owned or owned by conglomerates,
still work diligently to serve communities."
Achievement
Awards
Access
Hollywood’s Pat O’Brien and Nancy O’Dell were on hand to
present the fourth annual R&R Industry Achievement Awards
in the National categories. Infinity’s John Gehron was honored
as Group Executive Of The Year, beating out such notables
as Entercom’s David Field, Radio One’s Alfred Liggins, Clear
Channel’s Randy Michaels, Emmis’ Doyle Rose and Citadel’s
Larry Wilson. The awards are voted on by R&R’s subscribers
and the ballots are counted by the certified public accounting
firm Miller, Kaplan, Arase & Co. Complete
list of Winners
National Station of the Year awards were awarded to KROQ/Los
Angeles (markets 1-25), KISS/San Antonio (26-100) and WPST/Trenton,
NJ (101+), while National GM of the Year honors were bestowed
upon Emmis/New York’s Judy Ellis (1-25), Infinity/Hartford’s
Suzanne McDonald (26-100) and Clear Channel/Corvallis &
Albany, OR (101+). Other national awards were given to Howard
Stern for Syndicated Personality/Show of the Year — Stern
has won this award every year it has been presented — and
KROQ/L.A.’s Amy Stevens for Marketing/Promotion Director
of the Year. 
On the record side, DreamWorks’ nine awards were the most
won by any label inone year in the history of the awards.
The label won the Gold Label of the Year categories in formats
as diverse as Urban, CHR, Rock and Alternative. In the Platinum
category, Interscope/Geffen/A&M picked up eight awards,
including BrendaRomano’s honor as Senior Promotion Executive
of the Year. (R&R designates labels owned by the entertainment
conglomerates as “Platinum” and the rest as “Gold.”

PPM Update
Arbitron VP/Radio Programming Services Bob Michaels revealed
at a Saturday session that the company intends to roll out
the Portable People Meter in the top 100 DMAs within the
next 10 years. Michaels stressed that Arbitron will let
the industry decide the actual pace of the rollout, and
that in any economy a long-term schedule is subject to change.
When asked about PPM usage in smaller markets, Michaels
told R&R, “The diary, we think, is working very well now.
What we do in smaller markets, where it’s working now, is
another issue.” He said the cost of PPM installation, the
desire of national advertisers to reach small markets and
the effectiveness of the current ratings system are key
issues that will ultimately determine whether smaller markets
will receive the PPM.
Michaels also revealed the music-testing capabilities of
the PPM. He showed data that could perhaps replace current
methods of analyzing listener preferences on a track-by-track
basis.

LIFEbeat Beat
KROQ/Los
Angeles VP/Programming Kevin Weatherly was the special guest
Thursday when industry organization LIFEbeat held its annual
breakfast, for the first time at R&R Convention 2001. The
event raised more than $100,000 for LIFEbeat’s aggressive
efforts to fight AIDS, which Weatherly pointed out was first
discovered by a doctor 20 years ago.
Weatherly complemented his speech with video footage of
his visit to the Carl Bean House, a facility for people
living with AIDS, and urged attendees to get involved in
helping raise public awareness of the illness since the
number of infections continues to escalate. R&R’s Farber
and Universal Records Sr. VP/Rhythmic Promotion Valerie
DeLong co-chaired the event.
Later in the day Jacobs Media held its Alternative & Rock
Summit. Sharon Lee, co-President of market researcher Look-Look.com,
revealed the reasons why radio is not a coveted brand to
the 14-30 demo: formats that are “incongruous” with the
demo’s musical tastes; predictable music; uninspiring DJs;
and lack of attractive destination programs. Company research
found radio ranked a distant second to word-of-mouth — 32.5%
to 19.4% — when it came to 14-30- year-olds learning about
new music.
Even more startling was the finding about the demo’s favorite
kinds of stations. Topping the list was “Don’t listen to
radio/no good stations” (17.8%), followed by Alternative/Modern
Rock (17%), Hip Hop/Rap (15.2%) and Top 40/Pop (9.1%). Lee
countered that there is “a huge opportunity for the industry”
despite such feelings toward radio, citing radio’s powerful
distribution and relatively high scores when it came to
influencing music consumption.

Nothing But ‘Net
“To stream or not to stream?” was the question debated at
a similarly titled Thursday session. But the answer wasn’t
that simple. “For a freelance performer, exposure is how
they get paid,” AFTRA’s Mathis Dunn said. The union wants
the talent who voice commercials to get paid extra when
their ads are streamed, but attorney David Helfant pointed
out, “This issue is not so much howmuch the rate will be,
but if there will be one.”
Clear Channel Interactive Kevin Mayer said that broadcasters
first have to determine if there is a business in streaming.
“We need to make money,” he noted. “A lot of people had
unrealistic expectations of how this business would unfold.”
The consensus at a separate Internet session, “Using Your
Website to Create Listener Loyalty,” was that radio station
websites should be run like the radio stations they represent.
According to Clear Channel Interactive’s John Duncan, the
first step in attracting web users is to “know who they
are and turn every stone possible to communicate with them.”
LMiV VP/Affiliate Relations Terri Simpson said her company
tries to create websites that are “digital media properties”
rather than online brochures. “We are creating lifestyle
portals that are very rich and very deep in content,” Simpson
said. Direct Marketing Results’ Tripp Eldridge stressed
the ability to use permission marketing and obtain one’s
valid e-mail address as ways to build a station’s marketing
database.

‘The Quiet Companies’
Emmis’ Doyle Rose, Bonneville’s Bruce Reese, Journal’s Carl
Gardner and Saga’s Steve Goldstein turned out for a Friday
afternoon Hot AC session and discussed how their smaller
but prominent companies have coped with consolidation. Emmis
“really made an effort to keep things the way they were”
before the boom, Rose said. Reese echoed that point, saying
his company strives to “do the things we used to do and
have a healthy bottom line.”
Of how the landscape is developing, Gardner said, “We’re
just beginning to see who the companies are, and their true
colors will start to emerge.” Saga’s Steve Goldstein stressed
the importance of keeping a station’s local focus: “Saga’s
focus is on Main Street, not on Wall Street.”
R&R’s July 5 issue will go in-depth on the all of the format
sessions, but here are a few points of interest:
A standing-room-only crowd gathered Friday morning
to hear CNN’s Larry King interview legendary KIIS-FM/Los
Angeles morning man and Premiere Radio Networks’ syndicated
personality Rick Dees.
CHR held its first ever Rate-A-Record session, while
a Rock session went a step further and added a “Rate-A-Wine”
event. Meanwhile, Capitol recording artist Dave Navarro,
formerly of Jane’s Addiction and Red Hot Chili Peppers,
was a panelist on the Alternative Rate-A-Record session.
Legendary songwriter-producer and 14-time Grammy
winner David Foster was interviewed by R&R AC Editor Mike
Kinosian at a Friday session. While attendees may have expected
to hear just Foster, they were treated to surprise visit
by Virgin artist Boz Scaggs.
Original MTV VJ Nina Blackwood, who now hosts afternoons
on KXPK/Denver and also stars on United Stations’ Absolutely
’80s show, chatted with Kinosian about the resurgence of
’80s music and the arrival of ’80s stations. But she dismissed
the notion of making a comeback as a VJ: “I’ve outgrown
that.”
CONVENTION PHOTOGRAPHY BY LESTER COHEN AND
ELON SCHOENHOLZ
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